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Font as a sign of personality
Font as a sign of personality
The choice of font and its size which you use in e-mails and printed documents talks about your personality in the same way as the melody on your mobile or the message on your phone secretary.
The choice of font indicates a specific social code, classifying users as, for example, intrusive, gaudy, moderate, or classy. Men more often use fonts with straight lines, while women prefer round ones. Font Courier is usually used by secretaries or older nostalgic office workers, who remember days of typing machines and carbon papers. Besides them, Courier is loved by ''old school'' journalists, who enjoy whiskey, cigarettes and writing at night.
Contemporary graphologists have concluded that fashion conscious pop chicks prefer soft and curved fonts, such as Georgia and ornamented Shelley. Prince Charles uses the modern Helvetica to show that he is modern. The compromise between the old and the new is the group of fonts consisting of Serif, Times New Roman and Palatino. They stand for reliability, so it is not surprising that they are popular among the lawyers and classic business people. Fonts of the group consisting of Sans Serif, Arial and Modern are also a safe choice - their use makes a good impression.
Great choice of fonts:
ITC Fonts
,
Fonts.com
.
Few more examples that fonts can be matched to top personalities:
- Kylie Minogue (the sex kitten) - Shelley
- Ian Beale (the cheapskate anorak) - Courier
- Richard Branson (professional yet appealing) - Verdana
- Anna Ford (trustworthy and respectable) - Times
A wrong choice of font can give a false picture of you and could affect decisions that will shape your future. To those who are writing a CV for a job in a traditional company, we recommend Times New Roman, and to those who are writing one for a modern company, or a one that publicly presents itself in such a way, we recommend Verdana.
Courier New, on the other hand, is to be used only when you want to display coldness, for example, if you are quitting because of poor working conditions. It is used by the governor of Bank of England as well, because, as he puts it ''I don't want to attach importance to opinions and emotions of other people.''
As far as size is concerned, less is more, so there is no need to attach importance to a message by increasing the font size. As you can see, the choice of font and its size says a lot - so be careful not to send a completely opposite message than the one you intended to.
